In the Age of Disruption, it's Be Bold or Go Home

Nicholas van Zeebroeck, Professor of Innovation and Digital Business & Bernard De Canniere, CEO, Audaxis 04/12/2018 Innovation

Digital technologies are reshaping the business world as we know it - and doing so quickly. Yet despite this trend, surprisingly few companies are appropriately responding to digital disruption. In fact, most use digitisation to only optimise and improve the business rather than leverage technologies for reinvention and disruptive purposes.

That being said, there’s still a window for putting a bold digital strategy in place. But this window may not stay open long, so you must act now.   

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